Journalism and Mass Communication I: Concepts, the History of Print and Electronic Media in India, Indian-Language Landmarks, Media and the Making of States, Media Criticism and Literacy, the Press Council and Press Commissions, Media Education and Media Policy

The first unit of the Mass Communication and Journalism syllabus asks what the discipline studies and how the Indian media came to be what they are. This chapter takes its first three items: the concepts of journalism and mass communication and their Indian setting; the history of print and electronic media, with the landmarks in Indian languages and the part the media played in the formation of states; and media criticism, media literacy, the Press Council and the two Press Commissions, the state of journalism education, and the media policies of the Government of India since Independence. Dates are given wherever they can be stated with confidence, because this unit is examined through them, but the aim is to see the pattern behind the dates: a press born under colonial restriction, a broadcasting system born as a state monopoly, and a long argument about how free and how regulated each should be.

1. Journalism, mass communication and the Indian setting

Mass communication is communication from an organised source, through a technological medium, to a large, heterogeneous, anonymous and dispersed audience. Morris Janowitz's definition (1968) is the standard one: mass communications comprise the institutions and techniques by which specialised groups employ technological devices, such as the press, radio and film, to disseminate symbolic content to large, heterogeneous and widely dispersed audiences. Charles Wright's sociological account (1959) listed the audience's features, large, heterogeneous and anonymous, and the communicator's, an organisation working with great expense, and added that the experience is public, rapid and transient. Feedback in classic mass communication is delayed and indirect, which is the main contrast with interpersonal communication.

Journalism is narrower: the gathering, verification, writing, editing and presentation of news and comment about current events for a public. Bill Kovach and Tom Rosenstiel, in The Elements of Journalism (2001), put its purpose as providing citizens with the information they need to be free and self-governing, and named its first obligation as truth and its essence as a discipline of verification. Journalism is therefore one practice inside mass communication, which also includes entertainment, advertising, public relations and film.

Mass communication in India has features that textbooks from elsewhere do not prepare for. The audience is divided by language, with the Eighth Schedule of the Constitution now listing 22 languages and the press publishing in many more; by literacy, so that radio and later television reached people print could not; and by the gap between city and village. The Indian-language press has grown faster than the English press since the 1980s, a change Robin Jeffrey documented in India's Newspaper Revolution (2000). Broadcasting began and long remained a state monopoly, while the press was privately owned from the start, and the two therefore developed under very different ideas of freedom and accountability.

⚠️ Mass communication is not the same as journalism
An option that defines mass communication as "the reporting of news" is too narrow. Journalism is one form of mass communication; a film, an advertisement or a radio drama is mass communication but not journalism.

2. The press in India: from Hicky to Independence

India's first newspaper was James Augustus Hicky's Bengal Gazette, also called the Calcutta General Advertiser, first published on 29 January 1780. Hicky attacked the Governor-General Warren Hastings and his circle, and the paper was closed in 1782 when its types were seized. The early English papers were run by Europeans for Europeans, and the East India Company answered criticism with deportation: James Silk Buckingham of the Calcutta Journal was deported in 1823. The same year John Adam's licensing regulations required every press to hold a licence, and Raja Rammohan Roy's memorial against them to the Supreme Court is remembered as a founding text of Indian press freedom; he closed his Persian weekly Mirat-ul-Akhbar in protest.

Landmarks of the press in Indian languages
YearLandmarkLanguage or significance
1780Hicky's Bengal GazetteFirst newspaper in India (English)
1818Samachar Darpan, Serampore missionariesEarly Bengali newspaper
1821–1822Sambad Kaumudi and Mirat-ul-Akhbar, Rammohan RoyBengali and Persian; reformist journalism
1822Jam-e-Jahan-NumaFirst Urdu newspaper, Calcutta
1822Bombay SamacharGujarati; among the oldest newspapers still published in Asia
1826Udant Martand, Jugal Kishore Shukla, Calcutta (30 May)First Hindi newspaper; 30 May is Hindi Journalism Day
1832Darpan, Bal Shastri JambhekarFirst Marathi newspaper
1838Bombay Times and Journal of CommerceRenamed The Times of India in 1861
1843Mangalooru Samachara, Hermann MöglingFirst Kannada newspaper
1846Arunodoi, American Baptist missionariesFirst Assamese periodical
1847Rajyasamacharam, Hermann GundertFirst Malayalam periodical
1866Utkal Dipika, Gourishankar RayPioneering Odia weekly
1868 / 1878Amrita Bazar Patrika; The HinduNationalist papers; the Patrika switched to English overnight in 1878

Press law under the Company and the Crown swung between restriction and relief. Charles Metcalfe's Press Act of 1835 repealed the licensing regulations and earned him the title "liberator of the Indian press"; Lord Canning's Licensing Act of 1857, passed during the revolt, reimposed control for a year. The Press and Registration of Books Act 1867 regulated printing presses and newspapers by requiring declarations and imprint lines. Lord Lytton's Vernacular Press Act of 1878 targeted only Indian-language papers, which is why Amrita Bazar Patrika turned itself into an English paper overnight; Lord Ripon repealed it in 1882. The Newspapers (Incitement to Offences) Act 1908, the Indian Press Act 1910 and the Indian Press (Emergency Powers) Act 1931 answered the rise of the nationalist press.

ℹ️ Where the 1867 Act stands now
The Press and Registration of Books Act 1867, named later in this syllabus, has been repealed and replaced by the Press and Registration of Periodicals Act 2023, in force from 1 March 2024. The new Act concerns periodicals; Chapter 13 takes it up with the other media laws.

The nationalist press was a political instrument as much as a business. Bal Gangadhar Tilak's Kesari and Mahratta (1881), Surendranath Banerjea's Bengalee, G. Subramania Iyer's Swadesamitran (1882), Aurobindo's Bande Mataram (1906), Maulana Abul Kalam Azad's Al-Hilal (1912), Mohammad Ali's Comrade (1911), Gandhi's Young India, Navajivan and Harijan, and Jawaharlal Nehru's National Herald (1938) were each tied to a movement. Business-owned dailies such as The Hindustan Times (1924), Anandabazar Patrika (1922), Mathrubhumi (1923) and The Indian Express (1932) laid the base of the post-Independence industry.

3. Electronic media: radio and television

Broadcasting began with amateur clubs: the Radio Club of Bombay broadcast in June 1923. The private Indian Broadcasting Company opened its Bombay station on 23 July 1927 and Calcutta soon after, but failed, and the government took over as the Indian State Broadcasting Service in 1930. It was renamed All India Radio on 8 June 1936, with Lionel Fielden as the first Controller of Broadcasting. At Independence AIR had six stations. The name Akashvani, first used by M. V. Gopalaswamy for his Mysore station in 1936, was adopted for AIR in 1957, the year Vividh Bharati began (3 October) to win back listeners lost to Radio Ceylon's film songs. Advertising came to Vividh Bharati in 1967, FM broadcasting began in Madras in 1977, private FM stations came on air from 2001, and community radio was opened to educational institutions in 2002 and to non-profit organisations in 2006.

Television in India
YearTelevision milestone
1959 (15 September)Experimental service in Delhi with UNESCO assistance
1965Regular daily service from Delhi
1967Krishi Darshan, programmes for farmers
1975–1976SITE: educational television to about 2,400 villages in six states via NASA's ATS-6 satellite
1976 (1 April)Doordarshan separated from AIR
1982Colour transmission, the national programme and INSAT-1A; the Asian Games in Delhi
1984–1988Hum Log (1984), Ramayan (1987) and Mahabharat (1988)
1991–1992Satellite channels arrive: Star TV (1991), Zee TV (1992)
1997 (23 November)Prasar Bharati, the autonomous public broadcaster, begins functioning
🧠 Radio dates in order
Club 1923, company 1927, state 1930, AIR 1936, Akashvani and Vividh Bharati 1957, advertising 1967, FM 1977, private FM 2001. Television: 1959 experiment, 1976 Doordarshan, 1982 colour.

4. The media and the formation of states

Benedict Anderson argued in Imagined Communities (1983) that print capitalism let people who would never meet imagine themselves as one community, and that argument fits India's linguistic states closely. Indian-language newspapers standardised the written language, built a reading public in it, and then gave that public a political voice. After Potti Sriramulu's death on fast in 1952, Andhra State was formed in 1953, and the States Reorganisation Commission led to the States Reorganisation Act 1956. The Telugu press, with Andhra Patrika of Kasinathuni Nageswara Rao as its pioneer, the Samyukta Maharashtra movement, which had Acharya P. K. Atre's daily Maratha as its voice before Bombay State was divided into Maharashtra and Gujarat in 1960, and the Malayalam press in the Aikya Kerala movement show how language journalism and statehood advanced together.

The pattern recurred with later states. Regional newspapers and, later, regional television channels carried the demands that produced Chhattisgarh, Uttarakhand and Jharkhand in 2000 and Telangana in 2014. The media did not create these movements, which had social and economic roots, but they turned local grievances into a shared public agenda, which is exactly the agenda-setting role Chapter 2 examines.

5. Media criticism, media literacy, the Press Council, the Press Commissions and media education

Media criticism is the reasoned evaluation of media performance: accuracy, fairness, ownership, bias and effects. Edward Herman and Noam Chomsky's Manufacturing Consent (1988) is its best-known academic form, proposing a propaganda model of five filters, ownership, advertising, sourcing, flak and anti-communism (later generalised as a dominant ideology), through which news passes. In India, dedicated media-criticism outlets such as The Hoot (founded 2001) and Newslaundry (2012) made the press itself a beat. Media literacy is the audience-side counterpart: the Aspen Institute's 1992 conference defined it as the ability to access, analyse, evaluate and communicate messages in a variety of forms. UNESCO's Grünwald Declaration on Media Education (1982) was an early international statement, and UNESCO now speaks of media and information literacy.

The First Press Commission (1952–54), chaired by Justice G. S. Rajadhyaksha, surveyed the whole industry. Among its recommendations were a Press Council, a Registrar of Newspapers (the office of the Registrar of Newspapers for India was set up in 1956), a wage board and statutory conditions of service for journalists, which led to the Working Journalists Act 1955, and measures against monopoly and against the price-cutting that let big papers crush small ones. The Press Council of India was first set up under the Press Council Act 1965 and began work in 1966. It was abolished during the Emergency in 1976 and re-established under the Press Council Act 1978. The Second Press Commission was appointed in 1978 under Justice P. K. Goswami, reconstituted in 1980 under Justice K. K. Mathew, and reported in 1982, with attention to the press's role in development and to its relationship with big business.

Under the 1978 Act the Council has a Chairman and 28 other members. The Chairman, by convention a retired judge of the Supreme Court, is chosen by a committee of the Chairman of the Rajya Sabha, the Speaker of the Lok Sabha and a person elected by the members. Of the 28, thirteen are working journalists (six editors and seven others), six represent newspaper owners and managers, one represents news agencies, three are nominated by the University Grants Commission, the Bar Council of India and the Sahitya Akademi, and five are Members of Parliament (three from the Lok Sabha and two from the Rajya Sabha). The Council's remit is the print press; its strongest sanction is to warn, admonish or censure, and it cannot fine or imprison.

Journalism education in India began at Punjab University in Lahore in 1941, under P. P. Singh. The Indian Institute of Mass Communication was set up in New Delhi in 1965, and the Makhanlal Chaturvedi National University of Journalism and Communication in Bhopal in 1990. Media education has since spread to hundreds of university departments and private institutes. Its recurring problems are the gap between classroom and newsroom, uneven quality in private institutes, too little research in Indian languages, and the question whether a degree should train practitioners or critics; most programmes attempt both.

⚠️ The Press Council has no power over television
The Press Council of India covers newspapers, periodicals and news agencies. Television news is handled by the Ministry of Information and Broadcasting under the Cable Television Networks (Regulation) Act 1995 and by broadcasters' self-regulatory bodies; an option giving the Council jurisdiction over news channels is wrong.

6. Media policies of the Government of India since Independence

Policy for the press and for broadcasting followed two different logics. For the press the questions were ownership, newsprint and wages: a 1955 Cabinet resolution kept foreign-owned newspapers out, newsprint was imported and rationed by the state for decades, which the Supreme Court scrutinised in Bennett Coleman (1972), and a 2002 decision allowed foreign direct investment of up to 26 per cent in news and current affairs print. For broadcasting the question was autonomy. The Chanda Committee (1966) recommended separate autonomous corporations for radio and television; the B. G. Verghese Working Group (1978) proposed an autonomous "Akash Bharati"; the P. C. Joshi Working Group (1985) reported on Doordarshan's software. The Prasar Bharati (Broadcasting Corporation of India) Act was passed in 1990 but brought into force only in 1997.

The Emergency (June 1975 to March 1977) was the sharpest break: pre-censorship, the Prevention of Publication of Objectionable Matter Act 1976, the abolition of the Press Council and the merger of the four news agencies into a single agency called Samachar. After 1991 policy turned to managing a market. The Supreme Court held in 1995 that the airwaves are public property; the Cable Television Networks (Regulation) Act 1995 governed cable; TRAI (1997) took broadcasting and cable into its remit in 2004; private FM (2001), community radio, DTH (2003) and digitisation of cable under a 2011 amendment followed. The Information Technology (Intermediary Guidelines and Digital Media Ethics Code) Rules 2021 extended oversight to digital news and streaming platforms, the Uplinking and Downlinking Guidelines 2022 govern satellite channels, and the Press and Registration of Periodicals Act 2023 replaced the 1867 law. A draft Broadcasting Services (Regulation) Bill was released for consultation in 2023; it remains a draft, not law.

🎯 Why broadcasting autonomy took thirty years
Radio and television reached the whole country and were seen as instruments of development and national integration, so governments were reluctant to give them up. The press was never a state monopoly, so its policy questions were economic; broadcasting's were political.

Key takeaways

  • Mass communication reaches a large, heterogeneous, anonymous and dispersed audience through technology with delayed feedback (Janowitz 1968, Wright 1959); journalism, the verified reporting of current affairs, is one practice within it.
  • Print: Hicky's Bengal Gazette 1780; Udant Martand 1826 (Hindi); Bombay Samachar 1822 (Gujarati); Darpan 1832 (Marathi); Adam's regulations 1823, Metcalfe 1835, Vernacular Press Act 1878 repealed 1882; the nationalist press tied to movements.
  • Radio: 1923 club, 1927 company, 1930 state service, AIR 1936, Akashvani and Vividh Bharati 1957; television: 1959, SITE 1975–76, Doordarshan 1976, colour 1982, Prasar Bharati working from 1997.
  • Language newspapers built the reading publics behind linguistic states (Andhra 1953, reorganisation 1956, Maharashtra and Gujarat 1960, later states 2000 and 2014), as Anderson's print capitalism predicts.
  • First Press Commission 1952–54 (Rajadhyaksha); Press Council 1966, abolished 1976, re-established under the 1978 Act with a Chairman and 28 members and only censure powers; Second Commission reported 1982; broadcasting autonomy from Chanda 1966 to Prasar Bharati 1997; later policy covers FDI, FM, DTH, TRAI, the 2021 Rules and the 2023 Periodicals Act.

Practice questions (10)

Attempt each one before opening the answer. Every explanation names the tempting wrong option as well as the right one, because that is where marks are lost.

  1. Which was the first newspaper published in India?

    1. The Bombay Times and Journal of Commerce
    2. Hicky's Bengal Gazette
    3. Udant Martand
    4. Samachar Darpan
    Show answer

    Answer: B — Hicky's Bengal Gazette

    James Augustus Hicky's Bengal Gazette appeared on 29 January 1780 in Calcutta. Samachar Darpan (1818) was an early Bengali paper, the Bombay Times (1838) became The Times of India, and Udant Martand (1826) was the first Hindi paper.
  2. Udant Martand, the first Hindi newspaper, was started in 1826 by:

    1. Jugal Kishore Shukla
    2. Bharatendu Harishchandra
    3. Bal Shastri Jambhekar
    4. Madan Mohan Malaviya
    Show answer

    Answer: A — Jugal Kishore Shukla

    Jugal Kishore Shukla published Udant Martand from Calcutta on 30 May 1826, which is why 30 May is observed as Hindi Journalism Day. Jambhekar founded the Marathi Darpan (1832); Bharatendu and Malaviya belong to later phases of Hindi journalism.
  3. In which year was the Indian State Broadcasting Service renamed All India Radio? Type the year.

    Numerical answer — type the value.

    Show answer

    Answer: 1936

    The renaming took effect on 8 June 1936. The private Indian Broadcasting Company had started in 1927 and the state service in 1930; the name Akashvani was adopted in 1957.
  4. Which of the following followed from the recommendations of the First Press Commission (1952–54)? Select all that apply.

    1. The Prasar Bharati corporation for broadcasting
    2. A Press Council for India
    3. The office of the Registrar of Newspapers for India
    4. Statutory service conditions and a wage board for journalists
    Show answer

    Answer: B — A Press Council for India; C — The office of the Registrar of Newspapers for India; D — Statutory service conditions and a wage board for journalists

    The Rajadhyaksha Commission recommended a Press Council (set up 1966), a Registrar of Newspapers (1956) and protection for working journalists, which led to the Working Journalists Act 1955 and wage boards. Prasar Bharati came from the long broadcasting-autonomy debate, from Chanda (1966) and Verghese (1978) to the 1990 Act.
  5. The Vernacular Press Act, which led Amrita Bazar Patrika to turn into an English paper overnight, was enacted under which Viceroy?

    1. Lord Canning
    2. Lord Curzon
    3. Lord Lytton
    4. Lord Ripon
    Show answer

    Answer: C — Lord Lytton

    Lord Lytton's Act of 1878 applied only to Indian-language papers, so switching to English took the Patrika outside it. Lord Ripon repealed the Act in 1882; Canning's Licensing Act dates from 1857, and Curzon's viceroyalty came later.
  6. Assertion (A): The Press Council of India cannot impose a fine on a newspaper found guilty of violating journalistic ethics. Reason (R): Under the Press Council Act 1978, the Council's strongest sanction is to warn, admonish or censure the newspaper, editor or journalist. Choose the correct option.

    1. Both A and R are true, and R is the correct explanation of A
    2. Both A and R are true, but R is not the correct explanation of A
    3. A is true, but R is false
    4. A is false, but R is true
    Show answer

    Answer: A — Both A and R are true, and R is the correct explanation of A

    Both are true, and R explains A: the Act gives the Council censure powers only, so a fine is outside its authority. This is why critics call it a "toothless" body and others defend moral sanction as the right tool for a free press.
  7. The Chanda Committee (1966) is best remembered for recommending:

    1. A 26 per cent cap on foreign investment in print
    2. The merger of news agencies into Samachar
    3. A single autonomous corporation called Akash Bharati
    4. Separate autonomous corporations for radio and television
    Show answer

    Answer: D — Separate autonomous corporations for radio and television

    The Chanda Committee proposed separating AIR and television into autonomous corporations, and Doordarshan was separated from AIR in 1976. Akash Bharati was the Verghese Working Group's 1978 proposal, the Samachar merger happened during the Emergency, and the 26 per cent print FDI rule dates from 2002.
  8. The Satellite Instructional Television Experiment (1975–76) used which satellite?

    1. EDUSAT
    2. INSAT-1A
    3. NASA's ATS-6
    4. Aryabhata
    Show answer

    Answer: C — NASA's ATS-6

    SITE borrowed NASA's Applications Technology Satellite ATS-6 for a year to beam educational programmes to about 2,400 villages in six states. INSAT-1A came in 1982, Aryabhata (1975) was a scientific satellite without broadcast use, and EDUSAT was launched in 2004.
  9. Which of the following pairs of a pioneering newspaper and its language are correct? Select all that apply.

    1. Arunodoi (1846) — Odia
    2. Mangalooru Samachara (1843) — Kannada
    3. Jam-e-Jahan-Numa (1822) — Urdu
    4. Darpan (1832) — Marathi
    Show answer

    Answer: B — Mangalooru Samachara (1843) — Kannada; C — Jam-e-Jahan-Numa (1822) — Urdu; D — Darpan (1832) — Marathi

    Darpan was Bal Shastri Jambhekar's Marathi paper, Mangalooru Samachara Mögling's Kannada paper and Jam-e-Jahan-Numa the first Urdu paper. Arunodoi was the first Assamese periodical; the pioneering Odia weekly was Utkal Dipika (1866).
  10. Besides its Chairman, how many members does the Press Council of India have under the Press Council Act 1978? Type the number.

    Numerical answer — type the value.

    Show answer

    Answer: 28

    There are 28 members: 13 working journalists (6 editors and 7 others), 6 owners and managers, 1 from news agencies, 3 nominated by the UGC, the Bar Council of India and the Sahitya Akademi, and 5 MPs. 13 + 6 + 1 + 3 + 5 = 28.